Laulu is Chief Executive of the Ministry for Pacific Peoples. Since he started in the role in July 2017 he has led the development of a bold and unifying vision for Pacific communities in New Zealand, and has secured new investments and Pacific-led initiatives to lift the economic, social and cultural wellbeing of Pacific peoples.
Laulu actively contributes to the public sector’s diversity and inclusion programme and leads Pou Mātāwaka, which aims to eliminate ethnic pay gaps.
In prior roles, he was Chief Executive of the Pacific Cooperation Foundation and the General Manager of Pure Pacifika Limited, a company that exported horticultural products from the South Pacific primarily into Asian markets.
Before this Laulu worked in the primary healthcare sector for ProCare Health Limited. He was initially the Pacific Health Manager and within a year was promoted into Senior Management roles.
Earlier in his career he worked in Pacific community and business development with a role at the Pacific Business Trust. He started his career practicing as a lawyer.
Laulu holds an MBA from Henley Management College, UK, with his dissertation focusing on 'Community Participation in Governance'. He also holds an LLB from Auckland University.
He is of Samoan descent and holds the Chiefly title of Laulu from Fa’ala. His aiga reigns from Fa’ala, Iva and Sa’anaapu.